Marketing Classes & Webinars

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How to get the best results using online tools (to get the word out about your efforts)

Here's how to make the most of the combination of email and social media for your neighborhood or organization. When the session is done you’ll have a greater understanding of marketing basics and how to put them into place using the best tools and platforms available.

Start:
May 31, 2017 at 6:30 pm
End:
May 31, 2017 at 8:00 pm
Location:

Central Northeast Neighbors
4415 NE 87th Ave.
Portland, OR 97220

Email Marketing Quickstart - a step by step walkthrough of setting up Constant Contact

This workshop is designed to assist you with taking the email marketing leap that you've wanted to make. Whether you are looking to switch from a competitor or you have never used email marketing before, I guarantee that by attending this workshop you will walk away with the tools you need to reach your audience effectively. Invite a friend!

Start:
June 14, 2017 at 10:00 am
End:
June 14, 2017 at 12:00 pm
Location:

Roosevelt's Terrariums
1510 SE 44th Ave.
Portland, OR 97215

Email Marketing Quickstart - a step by step walkthrough of setting up and using Constant Contact

This workshop is designed to assist you with taking the email marketing leap that you've wanted to make. Whether you are looking to switch from a competitor or you have never used email marketing before, I guarantee that by attending this workshop you will walk away with the tools you need to reach your audience effectively. Invite a friend or two!

Start:
June 29, 2017 at 10:00 am
End:
June 29, 2017 at 12:00 pm
Location:

Roosevelt's Terrariums
1510 SE 44th Ave.
Portland, OR 97215

Grow Your Business with Email & Social Media: With the Wilsonville Rotary Club

Here's how to make the most of the combination of email and social media for your business. When the session is done you’ll have a greater understanding of marketing basics and how to put them into place using the best tools and platforms available.

Start:
July 27, 2017 at 12:00 pm
End:
July 27, 2017 at 1:00 pm
Location:

Al Kader Shrine Center
25100 SW Parkway Avenue
Wilsonville, OR 97070

Do you need a marketing presenter for your next event? Please get in touch

I offer free marketing classes (and webinars) in the Portland Metro area and beyond. I teach online marketing for small businesses and non-profits. I’m also available for consulting. Get in touch if you’d like a hand.

Here are the classes I offer:

  • A Morning of Social Media
    Back to Business: 60 Ways to Grow Your List
    Build Your Marketing Toolkit
    Build Your Outreach Toolkit
    Events & Registration
    Feedback and Surveys
    Getting Started with Email Marketing
    Getting Started with Social Campaigns
    Getting Started with Email Plus (all of the Constant Contact Tools)
    Grow Your Business with Email and Social Media
    Harness the Power of Mobile
    Holiday Offers & Promotions
    Look Great in The Inbox
    Making the Case for Mobile
    Measuring Your Marketing Reports & Analytics
    Newsletters and Announcements
    Offers & Promotions
    Social Media 101
    Social Media 102
    Social Media Timesavers
    Standout Subject Lines

  • Many of these can be seen as webinars – here

Albert Kaufman December 2016 Working Together

April Showers Bring New Customers

April – 2015

Mobile marketing has finally come of age.
Albertideation SmallApril 7, 2015
What’s Up?

If you want to guarantee that April showers indeed bring in new customers, please join me for one or both of my classes in Portland or meet with me one-on-one to up your on-line marketing game. If you’re wanting to know if your current efforts are on target – please send me your most recent newsletter, or point me to something you’d like me to take a look at. I’d be glad to share my honest feedback with you. The email marketing and social media worlds are changing so rapidly, it’s hard to keep up – and, that’s what I’m here for!

One point I really want to highlight is that everyone should be using a mobile-friendly template for their email marketing. If you are not sure if yours is mobile-friendly, please, let’s talk. 65% of people are checking email on their phones and if your newsletter is not mobile-friendly, you can guess what your customers are doing with your emails.
Here are some articles I’ve found useful, and at the bottom are more details about my upcoming free Portland-area classes!
Have a great Spring! Albert
New Mural on Alberta Street
4 Can't-Miss Mobile Marketing Best Practices

For many brands, mobile marketing remains somewhat vague and difficult to contain in the same way as traditional marketing. Here are a few best practices to help your business launch an exciting, innovative and successful mobile marketing campaign.

Read More >

While large businesses may have significant budgets to spend on social commerce and marketing, smaller-size companies too can leverage the new social trends to drive increased revenue. Consider these five strategies to boost sales in 2015.

Read More >

Upcoming Events

Social Media Timesavers
Thursday April 16, 2015 from 10:00 AM to 11:30 AM PDT
This session will help you save time at get back to what you love to do running your business or organization. Join me and learn the latest time savers and best practices from Constant Contact Authorized Local Expert, Albert Kaufman., Holladay Park Church of God

Constant Contact Toolkit Demonstration
Monday April 27, 2015 from 10:00 AM to 12:30 PM PDT
Join me and learn how to use the whole Constant Contact Toolkit – from Newsletters to Events to Surveys to Social Campaigns: all from Constant Contact Authorized Local Expert, Albert Kaufman. Holladay Park Church of God

Albert Kaufman
Albertideation
Try Constant Contact for free