Send Out Cards

Send Out Cards – You’ve Got Mail!

From my newsletter of 6.5.17 – enjoy

Send Out Cards

I’m excited to announce a new way to reach your friends, family, donors, prospects and customers: Send Out Cards!

There’s a power in using marketing channels that are less busy. Direct mail via Send Out Cards is one of them. You know how great it is to get a card or letter in the mail – well, imagine how good someone you send a birthday note/thank you for assistance/referral, etc. will feel – fantastic! The cool thing about Send Out Cards is how easy it is to use – everything is automated – you can send out a thank you card (which a photo printed on the card!) in one minute. No fussing with stamps and envelopes – that’s done for you.

 

The possibilities are endless: Mail drip campaigns; schedule mail to go out in the future; adding gifts to your cards like delicious brownies; using a variety of formats (postcards/cards, etc.) and so much more!
I’ve sent out 8 cards so far (and I’m having a blast with it!). I look forward to using this service for the rest of my life. Have a look and see what you think. Questions, let me know.
I hope you’re having a great Spring => Summer. I’m available to help you with your marketing – just send me a note or give a call.
Take care,
Albert Kaufman, Albertideation

Check out my upcoming classes and webinars– I have two in-person in June on getting started with email marketing. Both free – both in SE Portland. And, one webinar on June 27th on The Power of the Inbox

This allows you to test-drive all the products – email, automated series, surveys, donation campaigns, etc.
– Use promo code SAVEQ217 at checkout.
Good through the end of June 2017
Albert Kaufman | Albertideation | 503-358-0029 | Email

 

 

Letter to the Oregonian on cellphones – mobile

Dear Oregonian,

I read the article recently about the teacher who finds her students texting and her reaction to that experience. I gave up my cellphone 2 years ago and have hardly looked back. I first did it because I didn’t like the disruptions in my life – phone calls, texts, you know the drill.  While others have been stepping up more and more towards smart phones, I continue my distance. It’s interesting because I’m in the high-tech industry, have been for the past 15 years as a software tester and now a teacher of social media and email marketing. You’d think I’d be swimming in mobile technology – but I’m anything but! And I Love It!  

As a businessperson I do think it’s important to be available to all possible inputs out there – phone, text, email, social media (OK, perhaps not FAX).  I also enjoy LPs, Cassettes, CDs – yep!  But when it comes to mobile, I feel my unplugged life makes me a calmer person.  It makes me a less-distracted one – I’m becoming a better and better driver because my attention is improving rather than being scattered.  And, I think it’s even an advantage in business as when I’m talking to someone, they have my full attention – I am not about to be interrupted during our talk.  I never take a call, or interrupt something for something buzzing or ringing in my pocket or on the restaurant/café table (please don’t!, it’s a tech turd, actually!).

Yes, I can’t always be reached by people who I love. Yes, I miss out sometimes on last minute invitations or impromptu gatherings.  Yes, I’d love an app to do this or that.  But no app is going to plant garlic cloves. No app is going to stir a pot of chili.  No app is going to replace a hug – in fact, my sense is that apps increase the distance between us – taking our time with community and friends and focusing our attention elsewhere.  

Without mobile technology my life feels richer than it ever has. If you’ve never done a tech-fast before – give it a try. There are many great articles out there about how one works and their benefit. Who knows, maybe you’ll join me someday (unless you’re already there) and give up your cell, altogether.  You can do it.  You might even like it!

With gratitude,

Albert Kaufman

PS – see other writing I have done on this topic: Why I originally gave up my cellphone, and The Cellphone game 🙂

This just in from the NYT on 8.26.12 – get rid of the tension

9.26.25 NYT Stop Googling, Let’s Talk.

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